Independent Data & Analytics Practice · Principal-led

Commercial analytics,
built for outcomes.

The practice of Asad Jawed, helping organizations build and scale analytics functions that make data useful, usable, and used.

20
Years in practice
AMEA
Regional focus
Sector experience includes
AdTechProgrammatic, Search
EcommerceMarketplaces
Life SciencesGenomics, Pharmaceuticals
RetailFMCG
Professional ServicesAdvisory
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Explore
Services
Five capabilities, three engagement models. From data foundations to commercial growth.
What the practice does ↗
Evidence
Selected Work
Anonymized engagements across five industries, mapped by capability and engagement type.
What it's delivered ↗
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Contact
Start a conversation for new engagements, advisory work, and expert calls.
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